Global Product Solutions, a subsidiary of Kim Hin Joo (M) Berhad - Mothercare, established in 2007, is a well-known national marketing and distribution company for baby & toys product in Malaysia. We manage international brands like Tommee Tippee, Snapkis, Mimosa, Loveamme, Clevamama, 59s, Richell, Bumbo, Jack N Jill, Giggles, Elipsekids and others.
REPORTING RELATIONSHIPS
Reports to: Head of Distribution
Liaises with: Buying Team, Sales Team, Warehouse Team, Marketing Team, Customers
JOB PURPOSE
- Assist with developing and managing marketing campaigns in multiple channels, support business objectives, lead acquisition, foster customer retention, execute business development, provide sales support and advance brand building.
JOB ROLE
Duties & Responsibilities
- Assist with marketing strategy and execution of marketing programs from start to finish for distribution and house brands, leveraging internal support and driving collaboration
- Understand every brand positioning and guideline, identify target audiences and develop marketing plans to drive business objectives across different channels and segments
- Ensure we have effective POSM, graphics and marketing materials represents the brand image, deliver the right message, looks good and follow guideline
- Assist with analyzing customer insights, consumer trends, market analysis and marketing best practices to build successful strategies
- Conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
- Partner with digital and graphic teams, other internal stakeholders, external agencies, especially brand principals and retailers
- Assist with the planning and execution of events and roadshows
Daily and Monthly Responsibilities
- Working in partnership with the different business units, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications
- Liaising with social media freelancers in managing content, FB ads and calendar posting
- Identify the effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
- Support in ad-hoc duties as assigned from time to time
KEY DECISIONS & PROBLEM-SOLVING
- Able to understand sales workflow and operation tasks clearly
- Timely update of reports
COMPETENCIES
Behavioural
- Fast learner, helpful and strong communicator with all level of staff.
- Independent and ability to adapt in a multi-cultural working environment
- Enthusiasm, initiative and a team player.
Functional
- Positive, enthusiastic, and passionate about the business/industry
- Good communicator, tactful, mature
- Detailed, meticulous and organized
- Growth mindset continuous improvement Well-versed in Microsoft Office especially Microsoft Excel
KEY RESULTS AREAS & OBJECTIVES
- Development of staff
- Personal development
- Business results
QUALIFICATIONS& EXPERIENCE
- Diploma/Degree in Marketing or equivalent
- Microsoft Office and with relevant working experience
- Team player with a positive attitude and strong interpersonal skills
- Experience with Adobe Photoshop will be an added advantage
