Social Media Strategist

Early Applicant

Exp: 0-2 Years

Job Description

Job Responsibility

Social Media Strategy Development

Develop and execute a comprehensive social media strategy aligned with the companys overall marketing and business goals.
Regularly assess and adjust the strategy to ensure its effectiveness and innovation.

Content Planning and Content Creation (Mandarin & English)

Manage and update all the companys social media accounts (e.g., Instagram, Facebook, YouTube, TikTok, Xiao Hong Shu...etc).
Write, edit, and proofread a variety of content, including blog posts, articles, social media posts, and more.
Plan, create, and schedule engaging content across social media platforms.

Social Media Boosting

Develop and implement strategies to increase the reach and engagement of social media content through paid advertising.
Plan and execute targeted advertising campaigns on various social media platforms
Utilize audience targeting tools to reach specific demographics, interests, and behaviors.
Monitor advertising performance metrics and adjust campaign parameters to optimize results.
Collaborate with content creators to ensure ad creative aligns with campaign objectives and brand guidelines.
Stay updated on industry trends and platform updates related to social media advertising.
Ads analysis

Job Requirements

Proven working experience in social media marketing or as a Digital Media Specialist
Excellent consulting, writing, presentation and communication skills
Demonstrable social networking experience and social analytics tools knowledge
Knowledge of online marketing and good understanding of major marketing channels
Positive attitude, detail and with good multitasking and organisational ability
Creative thinker
Fluency in English & Mandarin

Job Benefits