2 Years Contract (Renewable)
Job Description
1. Responsible for content planning and production for public domain (various social media platforms) + private domain (APP):
- Plan content and output rhythm based on brand positioning, vehicle product selling points, and target audience preferences, combined with platform characteristics and user features. Continuously try new ways to disseminate content.
- Responsible for the quality of content interaction on each platform.
2. Understand hot topic dissemination and combine product characteristics:
- Provide creative ideas or points for vehicle and brand communication, and work with the team to complete related content planning and execution.
3. Familiar with the dissemination methods of various social media channels:
- Continuously reach target users and drive growth through content.
4. Regularly track and evaluate the operation effects of accounts on each platform:
- Output reports, and precipitate and optimize user tags.
5. Analyze competitive products and industry trends:
- Timely propose operational improvement measures, formulate effective operational strategies, and enhance fan activity.
6. Communicate and guide social media operation agents
Job Requirements
- More than 3 years of experience in social media operations, familiar with social media platforms, especially Facebook and TikTok, with the ability to handle major platform projects and relevant case experience.
- Strong content creativity, with the ability to handle creative activities and dissemination events.
- Sensitivity, insight, and a good sense of network trends and consumer trends.