It's your chance to flex your digital marketing muscles in Pixlr Group- the SaaS creative industry! We want someone who's able to lift and push online traffic and sales growth for an integrated suite of AI-powered content creation tools. To you, impossible is an excuse for the ignorant and lazy. There's always a way around something, and you shine in moments like these. Yes, you sound like a winner. Let's talk.
The Job
- Create, suggest, manage, and execute digital marketing campaigns, including, but not limited to account set up, strategy, and day-to-day management.
- Analyze industry, internal data and benchmark with competitor trends to propose new digital marketing and channel optimisation opportunities.
- Propose and coordinate with product teams to run and report on marketing campaigns.
- Planning and budgetary control of digital marketing campaigns for the assigned market.
- Devise strategies and execute campaigns at a tactical level to drive website traffic, leads, conversions and revenue.
- Plan, execute, and measure ongoing experiments & tests to optimize ad performance.
- Review, analyze and report on click rates, conversion, ad expenses, and overall campaign performance to management.
- Able to make data-driven decisions and constantly improve ad effectiveness and maximize ROI.
- Manage Google Analytics, including creating and implementing custom dashboards, custom goals and funnels as well as customized reports.
- Utilize strong analytical ability to evaluate end-to-end customer experiences across multiple channels and customer touch points.
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The Person
- Possess at least 4-6 years of working experience as a Paid performance Digital Marketing or similar role.
- Possesses a marketing and growth mindset, with natural interest in digital marketing.
- Meticulous attention to detail - you're able to quickly link overall business objectives to execute a well-aligned digital marketing strategy.
- Experienced in identifying target audiences, growing an online community, and devising digital marketing campaigns.
- Proven track record of analyzing campaign performance, and identifying actionable insights to achieve the key metrics.
- Preferably with some working knowledge on Marketing and Analytics platforms (e.g. Google Adwords, SearchAds360, Display360, Google Analytics, SEMRush, SimilarWeb, etc.)
- A love of analytics - strong analytical skills to analyze data and campaign performance, and recommend improvements.
- Able to work efficiently in a fast-paced environment with tight deadlines.
- Able to multitask and handle a multitude of different responsibilities at one time.
[Apply now at https://my.hiredly.com/jobs/jobs-malaysia-inmagine-job-senior-performance-digital-marketer]
