Responsibilities- Plan, execute, and oversee comprehensive online and offline campaigns, including advertising and communication initiatives (across social media, television, etc.), exhibitions, and promotional events.
- Identify new opportunities for market expansion and growth, both domestically and internationally, and contribute to the development of market entry plans.
- Conduct thorough market research and analysis to assess emerging trends, enhance brand awareness, and evaluate competitive landscapes.
- Initiate and oversee surveys aimed at understanding customer preferences and loyalty.
- Develop and nurture partnerships with key industry influencers, associations, and organizations to expand the brand's reach and credibility.
- Cultivate and maintain relationships with suppliers, media vendors, publishers, and other relevant stakeholders to foster collaboration in promotional endeavors.
- Utilize diverse metrics to monitor the progress of campaigns and deliver performance reports.
- Collaborate closely with managers to develop budgets and meticulously track expenses.
- Engage in seamless communication with internal and outsourced teams and stakeholders.
- Collaborate with cross-functional teams, including sales, design, and product, to align marketing strategies with overall business objectives.
- Demonstrate the ability to work autonomously while also contributing effectively within a team.
Undertake miscellaneous tasks as assigned by superiors or management on an ad-hoc basis.
Candidate must possess at least Diploma/Professional Degree in
Marketing/ Commerce/ Mass Comm or equivalent.
Minimum 2 or 3 years working experience preferably in Marketing
with a mix of digital, offline, brand, performance marketing.
Experience in F&B, lifestyle, e-commerce business is highly desired.
Good understanding of market research techniques, data analysis and
statistics methods.
Thorough knowledge of strategic planning principles and marketing best
Practices.
Excellent communication skills and able to multitask.
Strong organizational and time-management abilities.
Creativity and commercial awareness.
Chinese is preferable.
Job Type: Full-time
Pay: RM3,
- 00 - RM4,800.00 per month
Benefits: - Maternity leave
Schedule:
Monday to Friday