Senior/Lead Performance Marketing

Title: Senior/Lead Performance Marketing

Location: Remote / Hybrid (Office at Taipan, Subang Jaya)

Base Salary: RM5,000-8,000

1. Your main Mission / Key Metric is to Acquire Qualified Leads / Booked Calls for the Agency.

2. You are responsible for the Strategy & Management of the Performance Marketing Funnel for Forwrd Agency

3. You will work closely with the Company Director and a Cross-Functional Team to execute your Vision.

4. You should possess a thorough understanding of Performance Marketing (Creative, Media, Landing Pages, Email) and be capable of hands-on involvement in most project aspects, despite having a supporting team for execution.

Requirements: Proven experience in Solving Similar Problems for a Service-Based Company. A case study example will be asked of you.

Benefits: Other than Salary (Duh... Of Course), I believe that if you are an individual who wants to understand the mechanics of growing a Company (instead of just Executing Tasks or getting brand awareness), or have visions of wanting to start your side-hustle in the future. This may be a good opportunity for you, as you will be working alongside the Director in not just doing the work, but understanding the how-tos of building a business.

Key Responsibilities:

Market Analysis: Conduct thorough market research and analysis to identify emerging trends, competitive landscapes, and potential growth opportunities.

Customer Insights: Utilize customer data, feedback, and market insights to identify customer needs, preferences, and behavior patterns to inform growth strategies.

Digital Marketing Strategy Development: Lead the development of comprehensive growth strategies aligned with the company's objectives and market dynamics.

Collaboration: Work cross-functionally with teams to align growth strategies with overall business objectives and ensure seamless execution.

Performance Monitoring: Establish KPIs and performance metrics to track the effectiveness of growth initiatives and regularly assess progress against targets.

Experimentation & Optimization: Drive a culture of experimentation and continuous improvement, leveraging data-driven insights to optimize strategies and tactics for maximum impact.

Data Reporting: Provide regular reports and campaign performance updates to stakeholders.