WHY JOIN US
- We practice a vibrant & energetic office culture.
- We provide opportunities for career advancement within the company.
- Good performance is always rewarded accordingly.
It's our people that make Astro Malaysia's leading entertainment company. We are an inclusive employer, to enable everyone at Astro to be their best. We embrace differences we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products/services and our community. We also understand and appreciate that diversity is a driver of creativity and innovation, which will make our business more competitive, compelling and profitable.Job Responsibilities
- Own the customer and product data for Astro's digital platforms and how it can be analysed, modelled and transformed to provide internal stakeholders with insight and information needed to drive business models.
- Lead and manage implementation of Google Tag Manager & Google Analytics deployment across Astro's digital properties.
- Extract, clean, and transform data to generate insights and reports for business stakeholders on an ad hoc or project basis.
- Prioritise and apply rigorous analysis to deliver insights: Viewership behaviours and pattern, customer acquisition and retention rates, user content consumption and navigational patterns.
- Conceptualise, create and deploy dashboards to track websites and mobile apps performance for reporting purposes
- Work closely with data scientists to develop analytical products to improve insights.
- Provide project management support on key audience measurement initiatives across Astro's platforms.
Requirements
Key skillsets and requirements:
- Strong problem solving skills and analytical acumen to interpret and generate insights.
- Experience in using statistical computer languages (Python, SQL, , etc.) to manipulate data and draw insights from large data sets.
- Advanced knowledge in Google Tag Manager, Google Analytics 360 and Big Query.
- Experience in visualizing/presenting data for stakeholders using Amazon QuickSight & Looker Studio
- Support and manage audience measurement projects, ensuring timely execution of deliverables, coordinating resources, and aligning team efforts with business goals
We're looking for someone with 5-7 years of hands on experience in data analytics and generating insights for varied business stakeholders.
