Job Responsibilities
Develop and execute comprehensive PR strategies to promote LiveIn within the region.
Cultivate and maintain strong relationships with local and regional media outlets, journalists, bloggers, and influencers covering real estate, technology, and business.
Proactively identify media opportunities and pitch compelling story angles to secure coverage in relevant publications, websites, and broadcasts.
Serve as a spokesperson for LiveIn in the region, effectively handling media inquiries, interviews, and speaking opportunities.
Curate and handle key LiveIn leadership LinkedIn profiles.
Plan and coordinate press events, product launches, and thought leadership initiatives to generate positive media coverage and drive engagement.
Monitor media coverage and industry trends, providing regular reports and insights to internal stakeholders.
Collaborate closely with cross-functional teams, including Marketing counterparts, Sales, and Product Development, to align PR efforts with overall business objectives.
Manage crisis communications and reputation management efforts, responding promptly to any issues or negative publicity.
Develop and manage PR budgets, ensuring efficient allocation of resources and maximizing ROI.
Stay abreast of industry best practices and emerging trends in PR, real estate, and technology, continuously seeking opportunities for innovation and improvement.
Job Requirements
Excellent oral and written communication skills.
Proficiency in the use of word-processing software tools.
Good creative writing skills.
An analytical mind and problem-solving skills.
In-depth knowledge of industry best practices.
Self-driven highly-motivated individual who thrives in dynamic organizations.
Strong project management skills.
Excellent attention to details.
Excellent leadership skills and the ability to work as part of a team.
Good rapport with relevant trade media in Malaysia, Vietnam, Thailand or Indonesia is a plus.
8-10 years relevant experience in strategic communications/ corporate communications/ public relations.
