Product Marketing Specialist
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This position reports to
Product Marketing Manager
Your role and responsibilities
In this role, you will have the opportunity to implement product marketing strategies in line with global product strategy in assigned area to meet business objectives. Each day, you will implement marketing activities and support Sales organization in driving sales and services for respective products. You will also showcase your expertise by driving sales efficiency by providing appropriate product knowledge information and training. The work model for the role is: #LI-hybrid, #LI-onsite This role is contributing to the Electrification Smart Power Business in Malaysia. You will be mainly accountable for: Implementing the product marketing strategy in the assigned area/segment, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy. Achieving product marketing targets and budgets by overseeing progress regularly and defining and implementing improvement plans as needed. Focusing on achievement of orders and driving continuous improvement in the Net Promoter Score (NPS). Executing annual marketing plan in collaboration with relevant division and/or product groups. Developing business plans focused on driving business development for a defined market. Driving sales efficiency by delivering appropriate product knowledge information and training (technical and sales) for each salesperson. Facilitating know-how sharing and cross collaboration.
Qualifications for the role
Degree/Diploma in Electrical/Electronic Engineering or equivalent.
Minimum 2-3 years in Engineering product management/sales.
Experience in low voltage product portfolio preferred.
A collaborative, solutions-oriented approach, and strong product-to-market sense.
Experience in Local Certification Application processes for engineering products (Eg. SIRIM/JKR/Suruhanjaya Tenaga) in an added advantage.
Fluent in written and spoken English and ability to influence both internally and externally.
Demonstrated excellence in organization and time management skills. Able to perform multiple tasks efficiently.
What's in it for you
Get exposed to cutting-edge technology in Electrification and have a visible impact on the future
Benefit from an open and solution-oriented work culture
Flexibility: we have hybrid work options, make the best out of them!
Benefits
Life insurance
Accident insurance
Paid Parental leave (gender neutral)
Sick pay
More about us
ABB Smart Power provides energy distribution solutions for data centers, industrial and manufacturing plants, critical infrastructure and commercial buildings. The Divisions technical teams work closely with industry partners, delivering advanced solutions that support rapid growth, energy transition, and sustainability objectives. The Divisions portfolio includes industrial circuit breakers, low-voltage systems, motor starting applications, and safety devices like switches and relays. Its Power Protection unit supports the worlds largest data center companies with advanced energy-efficient UPS solutions. The Divisions ABB Ability Energy Manager provides a scalable, easy-to-use platform that helps organizations save energy and reduce CO2 emissions. We value people from different backgrounds. Apply today for your next career step within ABB and visit www.abb.com to learn about the impact of our solutions across the globe. #MyABBStory Recruitment Agencies please be aware that this role is being managed by the internal ABB Talent team directly. We will reach out to our preferred agency partners should we require support. Your adherence to our process is appreciated.
