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Synagie Group Asia & Europe

Performance Marketing Specialist

Early Applicant
  • 5 months ago
  • Be among the first 50 applicants

Job Description

Who are we

Synagie is the #1, most awarded eCommerce Enabler in Southeast Asia.

Founded in 2016 and headquartered in Singapore, the Group enables digital and Omni-commerce across all major channels and platforms in 7 markets.

With over 600 brand partners and over 1,000 e-store operations, Synagie has been the reigning Winner of Lazada Regional Partner of the Year for 2 years (2021, 2022) and is the 3-starred (highest-rated) partner certified by Lazada and Shopee.

Synagie maintains a gender-balanced, diverse workforce, employs over 450 professionals across the region, and commits to fair, inclusive, and progressive workspaces.

Performance Marketing

  • Strategic Planning: Develop and execute comprehensive e-commerce performance marketing strategies and media plans with clear KPIs aligned with client's business objectives and targets.
  • Campaign Execution: Implement end-to-end performance marketing campaigns across onsite and offsite channels, including PPC, SEO and social media, focusing on achieving targets and KPIs.
  • Budget Management: Assist in managing marketing budgets, optimising spending to achieve maximum ROI based on performance metrics.
  • Data Analysis: Utilize analytics tools to monitor and analyse campaign performance, extracting actionable insights to optimize strategies and drive continuous improvement.
  • Market Research: Stay informed about industry trends, competitive landscapes, and emerging technologies to drive innovation in performance marketing strategies.
  • Reporting: Prepare regular reports on campaign performance, providing clear insights and recommendations for future optimizations.

Client Management

  • Collaborate with internal and external stakeholders to ensure the successful implementation of content marketing strategies & projects.
  • Build long-term relationships with clients to develop a trusted advisor relationship.
  • Manages client expectations and delivery across all campaigns.
  • Track and measure the delivery and campaign performance for actionable post-mortem reports, providing meaningful insights and identifying future revenue opportunities.

Administrative

  • Manage and ensure billings and payment accuracy.
  • Documentation and archival of campaign post-mortem and compilation of campaign performance benchmarks.

Requirements

  • Min 1 year of relevant experience developing and executing successful digital advertising campaigns and managing Google Ads accounts and campaigns.
  • Proven experience in managing projects with mid-large budgets.
  • Strong analytical skills with the ability to translate data into actionable insights.
  • Able to negotiate, influence and collaborate with internal and external stakeholders.
  • Excellent written and verbal communication skills in English
  • Ability to work independently with minimal direction, seeking coaching and guidance as needed.

More Info

Industry:Other

Function:eCommerce Enabler

Job Type:Permanent Job

Date Posted: 29/05/2024

Job ID: 80364317

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