Marketing Manager

Key Responsibilities:

• 1) Strategic Marketing Execution:

Implement and adapt a comprehensive marketing plan to increase event visibility and attendee engagement across Southeast Asia.

• Utilize digital marketing tools and platforms to create and manage targeted promotional campaigns.

Analyze market trends and adjust strategies to maximize reach and impact.

• 2) Content Creation & Digital Presence:

Develop engaging content for the event website, social media, e-newsletters, videos, and promotional materials.

• Oversee the development of the event website, ensuring it aligns with branding and marketing goals.

Continuously update digital content to keep the audience informed and engaged.

• 3) Stakeholder Engagement:

Forge and maintain partnerships with media, associations, and influencers for event promotion.

• Coordinate with stakeholders in Southeast Asia to ensure cohesive marketing efforts.

Handle communications and negotiations with partners and sponsors.

• 4) Performance Analysis:

Track and report on the effectiveness of marketing strategies and campaigns.

• Provide insights and recommendations based on analytics and performance metrics.

• 5) Public Relations:

Develop and execute PR strategies that complement marketing efforts.

Craft and distribute press releases and manage media relations to ensure extensive coverage.

• Requirements:

Minimum 5 years of experience in marketing, preferably in the event, exhibition, attractions, or tourism industries.

• Bachelors degree in Marketing, Business Administration, Communications, or a related field.

Proficient in digital marketing, content creation, and social media management.

• Excellent command of English and Chinese (both verbal and written).

Strong organizational skills with the ability to manage projects independently.

• Creative thinker with a data-driven approach to decision making.

Familiarity with design and content tools such as Canva,Capcut,Photoshop.

Job Type: Full-time

Pay: RM7,

• 00 - RM9,000.00 per month
  
  Benefits:
• Opportunities for promotion

Professional development
Schedule:

• Monday to Friday

Supplemental Pay:

• Attendance bonus

Commission pay

• Performance bonus

Language:

• Mandarin (Required)

English (Required)