As a Marketing Executive, you are responsible for the development and execution of the day-to-day marketing activities as well as long-term strategy for all marketing campaigns. The role focuses on delivering a strong marketing plan through the development and collaboration with Brand Marketing, Digital Marketing and CRM.
Our ideal candidate is passionate, creative and analytical. Able to work independently as well as within a team environment.
Responsibilities:
- Plan and execute all aspects of digital marketing, including SEO and SEM, email marketing, social media, CRM management, search, and display advertising campaigns
- Produce and deliver engaging content, including social media posts, blog articles, guides, e-books, checklists, guest postings, infographics, press releases, videos, etc.
- Conduct market research and analysis to evaluate trends, brand awareness and competition
- Assist with event & exhibition logistics, including sourcing for vendors, communicating with internal teams, planning timelines and booth setup
- Comfortable with proactive contact and reaching out to partners and leads via call/email/ social media platforms
- Create advertising materials for products
- Create and execute digital marketing campaigns, social media marketing campaigns, and other campaigns, including newsletters for subscribers
Requirements:
- Bachelor's degree or diploma in the relevant field
- Minimum 2 years of marketing experience in water treatment industry
- Must have good knowledge on how E-commerce & M-commerce works
- Able to operate adobe photoshop/illustrator
- Fluency in English and Mandarin
- Prior WordPress experience is an advantage