1) Assist in the formulation of strategies to build a lasting digital connection with consumers.
2) Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.).
3) Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness.
4) Be actively involved in SEO efforts (keyword, image optimization etc.).
5) Prepare online newsletters and promotional emails and organize their distribution through various channels.
6) Provide creative ideas for content marketing and update website.
7) Collaborate with designers to improve user experience.
8) Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.).
9) Acquire insight in online marketing trends and keep strategies up-to-date.
10) Maintain partnerships with media agencies and vendors.
11) Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
12) Designs, builds, and maintains our social media presence.
13) Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
14) Identifies trends and insights and optimizes spend and performance based on the insights.
15) Brainstorms new and creative growth strategies through digital marketing.
16) Plans, executes, and measures experiments and conversion tests.
17) Collaborates with internal teams to create landing pages and optimize user experience.
18) Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
19) Identifies critical conversion points and drop off points and optimizes user funnels.
20) Collaborates with agencies and other vendor partners.
21) Evaluates emerging technologies.
22) Identification of trends and communication of these trend insights to the respective groups.
23) Planning, executing and measuring the conversion rates from digital marketing campaigns.
24) Identifying crucial customer conversion points and drop off points that maximises user funnels.
25) Being up to date with emerging technologies and use of them to maximise output.
26) Periodic measurement of digital marketing campaign performance and evaluation of the performance against goals and other key performance indicators.
27) Brainstorming new digital marketing platforms and ways to capture customer attention
28) Creating, proofreading and editing for various digital marketing content to ensure consistency in branding
Job Type: Full-time
Pay: RM3,
- 00 - RM3,500.00 per month
Benefits: - Health insurance
Opportunities for promotionSchedule:Supplemental pay types: Yearly bonus
Education:
- Diploma/Advanced Diploma (Preferred)
Experience:
- Marketing: 1 year (Preferred)
Language:
* Mandarin (Preferred)
