Executive, Marketing

Job Description

• Plan, coordinate and implement effective marketing programme and strategies to meet the Groups sales objective.

Conduct market studies to keep abreast with the markets latest trend, consumer preferences and pricing benchmark.

• Able to formulate effective marketing strategies and proposals.

Drive brand awareness and lead generation efforts to meet set objectives

• Measure and track impact of all marketing campaigns across events, social media, corporate communication, content portals, SEM registrations, e-mailers and web presence

Assess actual performance against benchmarks and take corrective actions as necessary

• Ensure the Digital channels are expertly managed from a governance perspective with proactive management of risks and issues both existing and emerging, ensuring compliance with all regulation, and a consistent focus on the operational performance and security of Digital Channels

Identifying, testing, and scaling high-impact and emerging digital channels; recommend new channels for digital marketing that fit brand and larger acquisition strategy

• Liaise with advertising agencies to develop the appropriate marketing collaterals in line with the marketing concept of individual projects within the Group.

Liaise with financial institutions and lawyers to develop the required sales packages and documentation in line with the sales objectives of each project.

• Assist in monitoring and supervising a team of sales personnel.

Responsible in the development of all A&P materials as well as keeping stock of its availability in line with the requirements for each project.

Requirements

• Candidate must possess at least a Bachelor's Degree in Marketing or equivalent.

At least 3 years of working experience in sales and marketing in property development industry.

• Thorough knowledge in laws governing property industry.

General knowledge on rules and guidelines on property industry.

• Good interpersonal, sales & marketing and business writing skills

Job Types: Full-time, Permanent

Benefits:

• Dental insurance

Health insurance

• Maternity leave

Opportunities for promotion

• Professional development

Vision insurance
Schedule:

• Monday to Friday

Supplemental pay types:

• Commission pay

Education:

• Diploma/Advanced Diploma (Preferred)

Experience:

Property Marketing: 2 years (Preferred)