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Batik Boutique

E-Commerce Marketing Specialist

Early Applicant
  • a month ago
  • Be among the first 50 applicants

Job Description

We are seeking a highly organized and versatile Marketing Executive who will handle third-party e-commerce platforms and take on various marketing and digital tasks. The ideal candidate will be capable of working cross-functionally to plan and implement social media marketing projects, manage e-commerce operations, and analyze results. This role requires a creative and analytical individual who can manage ad-hoc projects and support our company's growth through effective marketing strategies and campaigns.

  • Responsibilities:
E-Commerce Management:
  • Oversee and manage third-party e-commerce platforms and Shopify, including product uploads, content updates, and site-wide navigation.
Ensure synchronization with platforms like Google Analytics, Meta, Google Ads, Google Merchant Center, and Manufacturer Center, and follow up with the marketing agency.
  • Understand and implement SEO best practices, including on-page optimization (e.g., meta tags, title tags).
Integrate and manage apps within Shopify to enhance functionality and user experience.
  • Develop and execute e-commerce strategies to improve website performance, user experience, and customer service.
Marketing Execution:
  • Assist in planning, implementing, and reporting on offline and online marketing efforts, working closely with third-party marketing agencies.
Assist in managing social media platforms, including content updates, posting, and analyzing engagement and growth metrics.
  • Coordinate with the creative department on email marketing (EDM), discount codes, and other promotional activities.
Work closely with the design team to develop ads and promotional materials with our third-party marketing agency.
  • Take and edit photos and videos for social media and marketing campaigns.
Data Analysis and Reporting:
  • Monitor and analyze internal data sources (sales numbers, traffic, sales channels, demographics, product categories) for future sales forecasting and company growth.
Prepare and present monthly, quarterly, and yearly reports on e-commerce and retail performance.
  • Evaluate campaign performance and social media insights to inform future marketing strategies.
Partnership and PR Management:
  • Maintain relationships with influential print, digital, and broadcast journalists, as well as social media influencers.
Oversee customer service development and implementation, ensuring high levels of customer satisfaction.
  • Specific Tasks Include:
Navigate Shopify backend to ensure all information is up-to-date and optimized for SEO and user experience.
  • Address e-commerce customer service issues and coordinate with relevant departments.
Manage and analyze social media platforms like Facebook, Instagram, and YouTube.
  • Assist in the day-to-day operational processes supporting marketing and e-commerce business.
  • Requirements:
Experience in marketing and e-commerce.
  • Strong organizational and interpersonal skills.
Attention to detail and accuracy.
  • Ability to handle multiple concurrent tasks and work under tight deadlines.
Proficiency in Excel and PowerPoint for data reporting.
  • Fluent in written and spoken English; additional languages are an advantage.
  • Preferred Skills:
Familiarity with SEO principles and best practices for digital design.
  • Knowledge of HTML, CSS, and web design best practices.
Experience in creating mobile-responsive designs.
  • Understanding of content management systems (CMS) and website development platforms.
  • What can you expect from us
Impact: We are actively empowering and connecting communities to a better financial future through the global expansion of batik. Join our team if you want to help us achieve that mission.
Culture: We take our work seriously and expect results, while also maintaining a family like culture that values each and every person. We can only create magic when we have a little bit of fun.
  • Job Benefits:

Employer Statutory Contribution, supportive team, and environment

Annual Leave & Public Holidays

Annual Incentives & Performance Promotions

Monthly Medical Reimbursement

Training & Career Growth

Purpose and Creating Impact for Marginalized Communities

Job Type: Full-time

Pay: RM2,
  • 00 - RM3,000.00 per month

    Schedule:

    * Day shift

More Info

Industry:Other

Job Type:Permanent Job

Date Posted: 25/10/2024

Job ID: 97908627

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