Digital Marketing Manager

Job Responsibility

• Develop and Implement Digital Marketing Strategies:
  
  

Create comprehensive digital marketing strategies to achieve business goals.

Coordinate digital campaigns, including SEO/SEM, email marketing, social media, and display

advertising.

Optimize user experience on all digital platforms.

• Marketing Management:
  
  

Oversee and manage the company's website, ensuring IT is optimized for usability, search engine

visibility, and sales conversion.

Help in developing and executing online sales strategies to drive revenue growth.

Collaborate with the teams to ensure accurate product listings, pricing, and availability.

Manage product promotions, discounts, and sales campaigns on the Web platform.

• Content Management:
  
  

Oversee content creation, including blog posts, videos, social media updates, and email campaigns.

Ensure content aligns with brand voice and strategy.

Manage the editorial calendar to ensure timely publication.

• SEO and SEM:
  
  

Manage SEO strategy to improve search engine rankings.

Analyze performance data to optimize campaigns.

• Social Media Management:
  
  

Develop and execute social media strategies to increase engagement and followers.

Monitor social media trends and adjust strategies accordingly.

Engage with followers and respond to inquiries.

• Analytics and Reporting:
  
  

Monitor, analyze, and report on key performance indicators (KPIs) for digital campaigns.

Use tools like Google Analytics to track and measure campaign performance.

Prepare detailed reports and presentations for management.

• Budget Management:
  
  

Develop and manage the digital marketing budget.

Ensure effective allocation of resources and ROI tracking.

• Team Management:
  
  

Manage multiple marketing team.

Keep track of team performance to achieve monthly, quarterly and yearly KPI

Recruitment and interview.

Qualifications

Job Requirements

Bachelors degree in Marketing, Business, Communications, or related field.

At least 4- 5 years of experience in digital marketing related e-gaming.

Strong knowledge of SEO, SEM, PPC, social media platforms, email marketing, and web analytics.

Excellent written and verbal communication skills.

Strong analytical skills and data-driven thinking.

Highly organized

Creative problem-solving skills

Has an experience with SEO, SEM, social media, content marketing, and email marketing.

Familiarity with marketing tools and platforms like Google Analytics, Google Ads, social media

management tools (e.g., Hootsuite, Buffer), and CRM software.

Experience

Digital marketing: 4 years (Required)

• Preferable Mandarin Speaking Candidate
  
  

Job Benefits

• EPF/SOCSO/EIS/PCB
• Annual Leave
• Performance Bonus
• Company Trip
• 5 Working Days