The Digital Marketer is responsible for developing, implementing, and managing marketing campaigns that promote a company's products or services.
The role focuses on enhancing brand awareness within the digital space, driving website traffic, and acquiring leads/customers.
This role requires a blend of creativity, analytical skills, and a deep understanding of digital marketing strategies and tools.
Key Responsibilities:
- Develop and Execute Digital Marketing Strategies:
- Create and implement comprehensive digital marketing strategies to achieve business goals.
- Coordinate with cross-functional teams to align digital marketing efforts with overall company objectives.
- Content Creation and Management:
- Produce high-quality content for various digital platforms, including website, blog, social media, email campaigns, and more.
- Ensure all content aligns with brand guidelines and is optimized for SEO.
- Social Media Management:
- Manage and grow the company's social media presence across platforms such as Facebook, Instagram, Twitter, LinkedIn, etc.
- Develop engaging content, interact with followers, and analyze engagement metrics to drive growth.
- Search Engine Optimization (SEO) and Search Engine Marketing (SEM):
- Optimize website content and structure to improve search engine rankings.
- Plan and execute paid search campaigns, including keyword research, ad creation, and performance analysis.
- Email Marketing:
- Design and manage email marketing campaigns to engage existing customers and attract new ones.
- Monitor campaign performance and make data-driven improvements.
- Analytics and Reporting:
- Use tools like Google Analytics, Google Ads, and social media analytics to track campaign performance.
- Generate reports and provide insights to improve future marketing efforts.
- Budget Management:
- Plan and manage digital marketing budgets, ensuring effective allocation of resources to achieve maximum ROI.
- Stay Up-to-Date with Industry Trends:
- Keep abreast of the latest trends and changes in digital marketing and technology.
- Implement new strategies and tools to maintain a competitive edge.
Qualifications:
- Bachelors degree in Marketing, Business, Communications, or a related field.
- Proven experience in digital marketing or related fields.
- Strong understanding of current digital marketing concepts, strategies, and best practices.
- Proficiency in marketing software and tools such as Google Analytics, Google Ads, Facebook Ads Manager, etc.
- Excellent communication and interpersonal skills.
- Creative thinker with strong problem-solving skills.
Job Type: Full-time
Pay: RM3,000.00 - RM6,894.83 per month
Benefits: - Flexible schedule
Opportunities for promotionSchedule:Supplemental Pay: Performance bonus
* Yearly bonus
