Develop, manage and monitor contents on social media and help to create marketing contents for social media outreach purposes and in campaign micro sites and social applications (e.g. Facebook, Google+, Twitter, Instagram, LINE, Linkedin, YouTube, Pinterest and etc.)
Improve, implement or update social media posting channels pertaining to present promotions/ events, photo galleries, comments, etc.
Monitor, evaluate, research and administer social media tools on a daily basis and generate reports and analytics
Provide analysis and recommendations when campaign or promotional strategies are reviewed
Analysing results, customers need and wants, market conditions and competitors data in all social media channel
Implementing new strategies to drive physical or online traffic to the outlet/ brands website, Facebook, blogs, etc
Dealing with general internal and external feedback or correspondence promptly
Be up-to-date with social media trends and development, and to identify and analyse competitor advertising methods and strategies
Job Requirements
Knowledgeable about Social Media platforms and tools and possess a clear understanding on how Social Media value adds to a business/brand
Have the entrepreneurial in your approach and savvy value-added thinker
Industry knowledge: Web 2.0 and social media related platforms, technologies, applications, development and challenges
Ability to work independently and under pressure with high degree of confidentiality
Strong understanding of current online marketing concepts, strategies and best practises
Energetic, digital savvy and in tune with a wide variety of social media activities and opportunities (ie: Facebook, Instagram, Google, Youtube, WeChat, etc)
Possess knowledge of social media tools (ie: SEO, SEM, etc)
