About the job
At the BMW Group, everything starts with passion. It turns a profession into a vocation. It drives us to keep reinventing mobility and bring innovative ideas onto the roads.
Are you ready to shape the future together
We are currently looking for a Brand Experience Executive who can help provide support for company marketing events including sponsorships and partner programs in alignment with our brand guidelines and standards.
Key Responsibilities:
Event Management
- Support the overall creation and development of NSC events such as product launches, internal conferences, ceremonies, driving experience and steer dealer events to ensure strategic brand alignment.
- Supervise the planning and delivery of overall creative, content, technical execution and logistical elements including fleet management.
- Perform market research, needs analysis and on-site evaluation / inspection to ensure event requirements are met.
- Undertake financial and administrative duties; making sure that the event budget and timeline is met.
- Prepare post campaign reporting to ensure objectives are met and provide recommendations for future improvements.
- Coordinate the event RSVP process in close collaboration with CRM division and Sales division to ensure the event attendees fulfil the event sales and marketing criteria.
Sponsorship
- Support sponsorship strategies and identify industry market trends to aid the portfolio of sponsorship events.
- Work closely with internal stakeholders and agencies to plan partner and sponsor acquisition strategy and manage the accounts of sponsors.
- Manage partner and sponsor relations to ensure all needs are attended to and to explore improvements to sponsorship agreements.
The ideal candidate should possess:
- A bachelor's degree in business, focusing on marketing, strategic management, business analytics or information technology.
- At least 5 years experience in project management, stakeholder relations on either the agency or client side; background in automotive, beauty or fashion.
- Prior experience in Agency Management, Business Development and Product Launch.
- Strategic understanding of traditional, digital/social specific media marketing in addition to appropriate metrics of success
- Strong network within top KOLs in the beauty, fashion and automotive and tech industries
What do we offer
- Attractive remuneration
- Flexible working policy and practices
- Health and wellbeing initiatives
- Lifelong learning and career development
- Free onsite parking
- A dynamic, inclusive and sustainable working environment
Are you up for an exciting challenge to ACCELERATE your career
Join our dynamic team and create your own future today where opportunities are limitless.
BMW Group is an equal opportunity employer and takes great pride in fostering and promoting diversity in every aspect of our work life and culture.
Apply today and let's embark on this journey together!
